Ivory Coast: Call for concerted action by economic operators against the ban on alcoholic energy drinks
The decision to ban the import and commercialization of alcoholic energy drinks in Ivory Coast has sparked significant controversy. This decision, made due to public health concerns related to the mixing of these drinks with psychoactive substances like tramadol, has severely impacted the merchants in this sector. Despite the legitimacy of their complaints, these merchants now find themselves isolated in their struggle to reason with the state.
It is crucial to recognize that this issue extends beyond just the merchants of alcoholic energy drinks. All economic operators, regardless of their sectors, should feel concerned by this ban. History has often shown that arbitrary decisions can affect various economic sectors, creating a dangerous precedent. What is happening today to the importers of energy drinks could tomorrow affect importers of other products.
To hope for a favorable outcome, a concerted and united action is necessary. Economic operators from all categories need to unite and speak with one voice. It is through a synergy of actions that their message can resonate strongly enough to influence the authorities.
It is important to establish a representative structure encompassing all sectors to centralize and coordinate the protest actions. Additionally, meetings with political decision-makers should be organized to present solid arguments and alternatives to the ban, such as strict regulation and enhanced control rather than a total prohibition.
The importance of such mobilization lies in protecting the economic interests of the entire Ivorian private sector. Collective action will not only defend the merchants affected by this ban but also prevent potential future arbitrary decisions that could threaten other sectors.
Solidarity among economic operators is crucial. This fight for the rehabilitation of alcoholic energy drinks should be seen as a struggle for economic justice and the protection of the rights of all entrepreneurs. Together, through concerted and determined action, they can lead the Ivorian authorities to reconsider their decision and adopt fairer and more balanced measures.
